Category: Google+

Social Media + Customer Service. Do It Better Than Your Competitors.


IT, Communication has changed the landscape how we communicate with brands,companies,customer care. This change affects our shopping behavior as well.  e-mail support with up to 48 hours response time, listen to hold music sometimes entire artist album while waiting to be put through to a customer service agent. Does this sounds familiar? With smartphone platforms still on a steep rise,…

5 Ways to Use Video to Improve Your Social Media Marketing


Are you thinking about adding videos to your social media mix? Do you want to boost your awareness and increase engagement? Social media networks provide a lot of video options.From Google+ Hangouts to Twitter’s Vine and Facebook’s launch of Instagram Video, video is fast becoming an essential part of any business’s online marketing strategy. How to incorporate video from 5…

Canadians are the most active Facebook users in the world


More than one-half of Canadians log onto Facebook at least once per month — that’s 19 million of them. About 14 million of those check their News Feeds daily. And 9.4 million use mobile phones or tablets to surf the social network. Facebook recently released its Canada-specific stats, once again showing that the nation leads the world in online social…

The 3 Biggest Mistakes Companies are Making on Social Media Right Now


Great article I want to share on my blog by: Daniel Burrus When you think of social media, the first thing that comes to mind is probably Facebook. That’s no surprise considering that as of April 2013, Facebook had 1.06 billion monthly active users, 680 million mobile users, more than 50 million pages, and 10 million apps[1]. Numbers like that…

Google+ is the future of search


Google+ is the future of search. Believe it. If you aren’t on Google+, you’re on the path to irrelevance. As Search Engine Watch recently reported, Google’s Executive Chairman Eric Schmidt writes the following in his upcoming book, “The Digital Age”: “Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will…

Google Authorship Presents Branding Opportunity for SMBs


Google authorship has made it easier for small- and medium-sized businesses (SMBs) to get their brands in front of prospective customers, because they can now have their brand represented alongside their content within Google’s search results. Therefore, in addition to the potential ranking benefits that Google authorship provides, it also presents a great branding opportunity. Rel=Publisher and Rel=Author With the…

Brands Need a Wake-Up Call on Google Plus


If you are one of the people who have proclaimed Google Plus a failure, you could be in for a rude awakening in 2013. Google Plus was never intended to be the next Facebook or a Twitter killer. Rather, it’s a platform for making connections, building authority and credibility, and ultimately, establishing and determining true authority beyond links. When you…

Google Apps discontinues basic package, asks new customers to pony up $50 per user for premium


Looking towards Mountain View to provide a suite of digital tools for your new business? Make sure to pen per-user costs into your ledger — Google Apps isn’t free anymore. According to Google’s enterprise blog, the basic Google Apps package is being abandoned to streamline the service, offering businesses a single, $50 per user option that promises 24/7 phone support,…